There has been two main influencers in my change of direction within graphic design so far this year. Firstly was visiting Berlin and secondly was working collaboratively on the D&AD Monotype brief. Both have helped me to figure out more of what I like about design and where I want my practice to go from this point onwards.
Before both of these events I had been very unsure about where I want my practice to go and what I was really interested in doing. I have always been interested in editoral design everything that is involved with this but I have never been fully sure of what direction this could take me in.
The research trip to Berlin was massively eye opening for me it showed me a different side to design that I was not so familiar with. When visiting EPS 51 this is where I realised that how they work and the style of work that they are producing was far from what I would want to be doing, the idea of working with culturally based clients and producing work that excites me seems a lot better than working for big corporate companies just producing websites and boring advertising work. I am now taking much more of an interest in the typography and the ways it can be used within editoral design, I also felt that a lot of work of this style would still link very well to the fashion based work that I am passionate about.
The Monotype brief that I did with Tom and Joe was the first time that I had thought about creating work purely based with typography. The brief has been the most exciting brief that I have worked on while on the course, it has enabled me to do all sort of roles that before changing the way I thought about design I would have been less inclined to do.
Now that I have a better understanding of how I want to work, from this point onwards I will be identify people, design work, exhibitions, anything that relates to me new found interests so that I can understand as much as I can because there is much more to learn and I am now very excited about what I can do now that I have found the style of work that fits me and my ethics of design.
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